Exhibit at WOC 2014
For forty years, no annual event has been more important than the year’s first and the industry’s only international show specifically geared to concrete and masonry professionals. It’s your exclusive opportunity, and the best marketing strategy you’ll find, to reach the people who matter most and reap big rewards in the process.
Why Exhibit at WOC 2014
All roads to new markets, more customers and increased sales lead straight to the World of Concrete. Make growing your business your top priority with WOC’s cost-effective, brand-building exposure to key professionals from across all industry segments of commercial construction including: Concrete Construction; Masonry Construction; Material Handling; Concrete Production; Repair & Demolition; Concrete Surfaces & Decorative; and Information Technology.
WOC 2014 will once again feature special product and action areas, including The Producer Center, a marketplace of materials, equipment, demos, and seminars for concrete producers; Material Handling, offering trucks, excavators and more for material delivery, distribution, concrete placement, and earth moving; Concrete Repair & Demolition, housing a display of surface preparation equipment, scarifying, grinding, sawing equipment, and other demolition products; World of Masonry, showcasing products, tools, information, and technology for masonry professionals; Technology for Construction, featuring the newest products and tools for the commercial construction industry from top information technology and systems providers; and Concrete Surfaces & Decorative showcasing the popularity of decorative concrete for both commercial and residential applications.
When it comes to bringing buyers and sellers together in a focused, efficient and highly cost-effective business environment, no other marketing strategy has a better ROI than a trade show. According to the Center for Exhibition Industry Research (CEIR - www.ceir.org), it costs nearly twice as much closing a deal from a personal sales call than closing an exhibition lead.
World of Concrete delivers all you need to succeed with aggressive marketing tools and exhibitor support second to none. World of Concrete’s yearly campaign features include multi-tiered direct mail; 3 million page views per year on the WOC website, including 10,000 international page views monthly; print & digital exposure to world markets; cooperative marketing with leading trade associations; and broadcast emails and digital advertising.
(Company Names A-C)
(Company Names D-K)
| Matt Langbein|
(Company Names L-R)
| Kathleen McKinney|
(Company Names S-Z, #s)